Marketing Past Questions And Answers
Which of the following factors would not be considered by a cement manufacturing firm in the choice of transportation mode for its goods?
- A. Availability of the mode
- B. Government policies
- C. Quantity of the product
- D. Cost of the mode
Abu company Ltd manufactures and sells hospital equipment to organization markets.
a) State four features of the markets the company sells its products to
b) List and explain three types of the market the company sells to:
View Discussion (0)WAEC 2021 THEORYWhich of the following modes of transportation ensures the supply of gas in all-weather conditions?
- A. trailers
- B. pipeline
- C. aeroplane
- D. train
function of packaging is to____
- A. improve product's quality
- B. reduce competition
- C. protect the product
- D. prevent adulteration
A pricing system that relies on customers location to charge different prices is___________
- A. flexible pricing.
- B. penetration pricing.
- C. geographical pricing.
- D. skimming pricing.
An element in the marketing mix is____
- A. propaganda
- B. publicity
- C. product
- D. packaging
The study of how individuals and organizations select and buy products to satisfy their needs is
- A. consumerism
- B. consumer behaviour
- C. consumption management
- D. group behaviour
The selling of goods in small units is normally performed by_________
- A. Distributors
- B. Wholesalers
- C. Retailers
- D. Brokers
(a) (i) What is entrepreneurship?
(ii) List and explainfour sources of fund to an entrepreneur.
(b) Outlinesix factors influencing the choice of location of a market outlet.
View Discussion (0)WAEC 2022 THEORYExplain the following stages in consumer buying decision process:
(a) Problem recognition;
(b) Information search:
(c) Evaluation of alternative:
(d) Purchase decision;
(e) Post-purchase behaviour.
View Discussion (0)WAEC 2017 THEORY
