Marketing Past Questions And Answers
Convenience and specialty goods are classified as__________
- A. Consumer goods
- B. Organizational goods
- C. Agricultural goods
- D. Industrial goods
Place' as an element of the marketing mix can also be referred to as
- A. distribution
- B. product pricing
- C. advertising
- D. product design
The first institution to introduce a degree programme in marketing in Nigeria is University of
- A. Ibadan
- B. Nigeria, Nsukka
- C. Lagos
- D. Jos
Business risks in foreign market is higher in__________
- A. Licensing
- B. Joint venture
- C. Exporting
- D. Direct investment
The aggregate of all conditions and events that affects marketing practice is marketing______
- A. Procedure
- B. Process
- C. Environment
- D. Communication
(a) What is a warehouse?
(b) Describe any three types of warehousing.
(c) State six functions of a warehouse
View Discussion (0)WAEC 2015 THEORYAt what stage in the buying process does a consumer consider product attributes of valuable brands?
- A. Alternative search
- B. Alternative evaluation
- C. Purchase decision
- D. Post-purchase decision
Companies that purchase goods for further processing is an example of
- A. a consumer market
- B. an industrial market
- C. a reseller market
- D. a government market
Use the following information to answer the question
The yam sellers in Alesinloye trading area in Kano formed an organization.
Which of the following functions would be performed by the organization?
- A. Provision of overdraft to members
- B. Rendering security services to members
- C. Disseminating information to members
- D. Provision of employment to members
The banning of cigarette advertisement in a country is___________
- A. An economic influence on marketing.
- B. A religious influence on marketing.
- C. A political influence on marketing.
- D. A social influence on marketing.