Marketing Past Questions And Answers
An activity in marketing research process is_____
- A. Decision making
- B. Marketing testing
- C. Information gathering
- D. Product testing
An activity or process undertaken by a company to acquire raw materials is______________-
- A. Consumer buying behaviour
- B. Marketing intelligence.
- C. Organizational buying behaviour.
- D. Marketing research
Trade-in allowance is an example of_______
- A. Personal Allowance
- B. Direct allowance
- C. dealers sales promotion
- D. Customer sales promotion
Which of the following pricing strategies is used by wholesalers of industrial goods?
- A. Penetration pricing
- B. Cost-plus pricing
- C. Demand based pricing
- D. Haggling pricing
The reason a producer of beverages would sell internationally is to
- A. increase standard of living
- B. create employment opportunities
- C. access varieties of goods
- D. access wider market
Oliver Ltd., a producer of fruit juice sells its products to stores across the country
a) List six advertising media the company could use to create awareness about its products
b) State three benefits the Company would derive from advertising the products
c) State four factors that would influence the company's choice of mode of transporting its products
View Discussion (0)WAEC 2020 THEORYA disadvantage of warehousing is that it__
- A. makes goods available when needed
- B. protects goods from damage
- C. encourages hoarding of goods to create scarcity
- D. prevents a reduction in the quality of goods
Which of the following is not contained in a consignment note?
- A. Name of the seller
- B. Name of tile buyer
- C. Cost of goods
- D. Description of good
One of the benefits of e-marketing is that it
- A. distributes company's goods
- B. enhances product quality
- C. broadens a company's customer base
- D. prevents pilferage of company's goods
A function or market union in the local market is to_________
- A. offer bank loans to members.
- B. establish common market price.
- C. defend members in law courts.
- D. insure products of all members