The proces of bringing products to the attention of prospective customers is
MARKETING
WAEC 2023
The proces of bringing products to the attention of prospective customers is
- A. promotion
- B. distribution
- C. labelling
- D. branding
Correct Answer: A. promotion
Explanation
Promotion mix deals with the communication aspect. The purpose is to make the goods and services known to prospective customers, i.e creation of awareness.
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