a. List six items that would be found on the package of the product labelled...

MARKETING
WAEC 2020

a. List six items that would be found on the package of the product labelled A

b. State three functions of the part labelled B

C. State four advantages of using this medium to advertise the product

Explanation

a.

  • Brand name
  • Company name
  • Trade mark/logo
  • Bar code
  • Expiring date
  • NAFDAC number
  • Picture of the soap
  • Producer/ distributors number
  • SON certificate
  • Manufacture date

b.

  • To create awareness about V-beauty Soap
  • To educate customers on the use of the product
  • To stimulate the sale of the product
  • To inform the market of the improvements made on product
  • To create a unique identity for the product (branding)

c.

  • It combines audio and visual effects
  • The medium would allow for the demonstration of the use of the product Celebrities/models who are seen in the advert give it more credibility
  • It has wide coverage
  • The medium has long lasting effects of the audience


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