The difference between personal selling and sales promotion is that while sales promotion includes free...
COMMERCE
JAMB 2005
The difference between personal selling and sales promotion is that while sales promotion includes free gifts and samples, personal selling involves?
- A. distributing instructional posters
- B. face-to-face communication with customers
- C. premium programming for customers
- D. publishing promotional booklets
Correct Answer: B. face-to-face communication with customers
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