Product X was introduced into the market at N4.00 with its cost of product at...

COMMERCE
JAMB 1998

Product X was introduced into the market at N4.00 with its cost of product at N3.90 while competing products are at N4.50. What pricing policy are producers of X adopting?

  • A. market skimming
  • B. market penetration
  • C. product live promotion
  • D. above the market pricing

Correct Answer: A. market skimming



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