Use the following information to answer this question OJ Ltd is a bakery that produces...
MARKETING
WAEC 2023
Use the following information to answer this question
OJ Ltd is a bakery that produces bread and confectioneries while Ernest Super Market buys its products.
OJ Ltd is an example of
- A. a reseller market
- B. a consumer market
- C. an industrial market
- D. a government market
Correct Answer: A. a reseller market
Explanation
OJ Ltd, being a bakery that produces bread and confectioneries, is an example of a supplier operating in the reseller market. The reseller market consists of businesses that purchase products or services with the intention of reselling them to customers, rather than using them directly for their own operations. In this case, OJ Ltd sells its bakery products to Ernest Super Market, which acts as a reseller by purchasing the products for resale to consumers.
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