A major function of the retailer is to
ECONOMICS
WAEC 2022
A major function of the retailer is to
- A. grant credit to the wholesaler
- B. break bulk and sell products in small units
- C. reduce cost of distribution
- D. generate demand for products through advertisement
Correct Answer: B. break bulk and sell products in small units
Explanation
The primary function of a retailer is selling the products in small units to the consumers/customers. They also perform several marketing functions such as sales promotion, advertising and point of purchase display etc.
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